Monday, 31 March 2014

DVD Label - Adding in the Artwork & Logo


With the logo and background of the DVD label finished it was now just a case of me adding in the artwork from my DVD inlay that I wanted to re-use on my DVD label.

I definitely wanted to use the Doom Vs Duke Nukem logo as this is iconic and would definitely be expected to be on any game related packaging / design.

I also need to include a BBFC certificate with the unique registration number to the product issued by the BBFC ratings board below it. Then I need to have the DVD ROM trademark logo. I need the 2 games developers logo's - ID Software & gearbox Studios. Lastly I need to include the logo that I created.

In order to get the pictures onto the DVD label I had to get them from my DVD inlay so I opened up a copy of my DVD inlay in Photoshop.

I then opened a new document with a transparent background. Next I went back to my DVD inlay and by holding  down the Alt key and using the move tool I transferred a copy of each part of the main Doom vs Duke Nukem into the new document (making sure each layer was correctly selected).

   
As the Vs Logo was made red due to a hue and saturation level on the DVD label and I haven't merged everything visible to a single layer it meant that when I dragged the Vs logo onto the new document it reverted to it's black colouring. Re-applying another colorize - hue and saturation level fixed it back to red.



I could then merge all the layers into a single one to get a single image that could be "placed" into Illustrator.

I then opened up a copy of my DVD label with background in Illustrator (I always tend to work with copies so if something goes horrendously wrong I can always get back to an original).

Similarly to how I placed my template for my logo you go to File and Place. Then you browse to where you saved your image in Photoshop and select Place.

You can then resize and reposition the bitmap image onto the Illustrator artboard much like you would in Photoshop.

I repeated this process for the other few logo's and placed them all onto the DVD label in Illustrator.

Next I had to get my logo onto the DVD label. As this was already in Illustrator this should have been much simpler however I encountered an issue that I hadn't forseen.

Grabbing the logo itself is as easy as using the move tool and drawing a selection box around the logo. This would select everything inside the box including everything on multiple layers which was nice. Then I could drag it onto the artboard for my DVD label which again was fine. However as the logo was currently sized much too large I needed to resize it down and this is where I encountered the issue.

When resizing the logo I assumed that the scaling ratios would be kept in proportion and scaled down however they weren't and I just got a mess of thick black strokes obscuring everything else.   

I had to resort to Google to try and find a solution.

A forum post by lawndartcatcher provided the answer.

http://graphicdesign.stackexchange.com/questions/2455/scale-drawings-in-illustrator-maintain-proportions-of-line-weights-and-effects [accessed 30/03/14]

"In the "Preferences -> General" area, make sure "Scale Strokes & Effects" is selected."

By enabling this option I could  ow scale the logo down to the appropriate size and maintain the scaling on it. I I had to place it on a gold part to make it stand out nicely as the strokes making up the outline would not be visible on black.

Lastly I wanted to put a mock disclaimer around the very outside of the DVD case as many DVD's seem to favour this method of putting information onto a DVD so it does not block any of the main images / design of the DVD itself.  

In order to do this I had to draw a transparent circle around the outside of the DVD label and select both the stroke and fill to transparent. I could then use the text tool to select the line and put the cursor onto it. Now when I copied in text it wrapped around the circle.

I could move the text position by dragging one of two handles round the inside of the circle so that my text just appeared in the bottom half of the DVD. I decided to make the text white so it really doesn't stand out too much.

With this completed I pretty much have my DVD label in it's basic form. It's still a bit rough and I may want to add things or tweak them further down the line but getting to this stage would now allow me to move onto my Premiere part of the assignment which I would think will be the longest and most complicated so I want to leave ample time to get that working correctly.

Anyway, here is the initial DVD label with the background, images and logo added to it.




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